Tanzania and East Africa tourism are expected to increase the number of tourists by 5 million and bring a great impact to the East Africa Community through the East Africa Tourism and Hospitality Project initiated by Mikono Speakers.
EATHE 2017 will attract more than 6000 corporate buyers and international hosted buyers from Africa, Australia and Asia and the general public to come and shop for their holiday packages at a discounted price as the nature of the program is designed to be 85% business to customer interactions.
‘’This is the time for our region to rise up as we have been left behind by Western, Northern and Southern Africa where we only receive 7% of the world international tourists. However, we are endowed with so many tourists’ attractions which are unique and this program is customized to increase the number of tourists in our region and country by 2022 where we will add up to 5million tourists which will lead to the generation of $17 billion and 8 million jobs.’’ Deogratius Kilawe-Mikono Speakers.
East Africa Tourism & Hospitality Conference and Trade Expo is Tanzania’s leading business-to-customer (B2C) event which attracts representatives of the hospitality and tourism industry from East Africa region and other parts of the world. This is the only event in Tanzania where tourism and hospitality companies have a chance to do direct sales to corporate bodies, the general public, and expatriate communities in Tanzania. The event is designed to ensure that at the end of the event every exhibitor will be able to determine how much direct sales of their packages especially holiday packages have been sold to customers. The public will attend this event because they will want to buy their holiday packages at a discounted rate for the coming holiday season. The event will take place at the Julius Nyerere International Convention Center on the 17th & 18th of November accompanied by other events namely World Embassy Festival, Eco-outdoor Adventure Travel Experience Expo, Dar Carnival and the Food & Drinks Expo granting you a very unique Tourism Expo experience.
The C.E.O of Mikono Speakers disclosed that the East Africa Tourism and Hospitality expo and Dar Carnival 2017 are aimed at promoting international and domestic tourism by making Tanzanians see the need to patronize the country’s tourism as it targets 30% of Tanzanians exploring the country in the next five years with over 8 million direct and indirect jobs to be created.
‘’Low Budget Tourism is the future and if Tanzania want to reach there we need to learn from what is happening in South Africa which has increased its tourists by using low budget tourism, apart from that, technology is the centre of everything now and the government and tourism stakeholders need to use it, we want to get to the point where when people enter their hotels they can do a digital check in and out and the same to be effective at airports and national parks.
Another area which needs to be improved in East Africa is the payment system where hotels and other stakeholders need to use POS and accept new form of payments like IPRO COINS, BITCOINS GOOGLE WALLET, APPLE PAY and others, by employing these new means we will reach far.